Sponsored Ingredients
Put your productinside the recipe.
Jupiter's food creators publish shoppable recipes across their websites, Instagram DMs, and the Jupiter app. Sponsored Ingredients makes your product the one in the ingredient list, so it's what goes in the cart when their audiences shop.
No setup feesDedicated account managerBuilt only for food and beverage
One of Instacart's fastest growing affiliate partners
How it works
Three steps from product to cart.
Pick your product
We map it to the recipes and ingredient categories it belongs in.
It goes live across creator recipes
Featured in shoppable ingredient lists on creator recipe sites, automatic Instagram DMs, and the Jupiter app.
Track every cart
Shop clicks and Instacart cart adds, per creator and per recipe, in one dashboard.
Placements
Where your product shows up.
One placement, three surfaces. Wherever a Jupiter creator's audience shops the recipe, your product is the one in the list.
Creator recipe websites
Shoppable ingredient lists on every recipe page, with your product in its slot.
Automatic Instagram DMs
Followers who comment get the recipe and a shoppable ingredient list in their DMs.
The Jupiter app
Creator recipes with Instacart shopping built in.
Proof
One of Instacart's fastest growing affiliate partners.
Jupiter creators already send millions of shoppers to Instacart every year. Sponsored Ingredients puts your product in front of that demand.
- Impressions delivered
- 800M+
- Shop clicks yearly
- 10M+
- Average engagement rate
- 4.4%
- Creator grocery sales volume yearly
- $3.1M
Reporting
Every cart, attributed.
Sponsored Ingredients reports in the same dashboard as your creator campaigns, so you see exactly where each Instacart cart came from.
By creator
Which creators are putting your product in carts, ranked by cart adds.
By recipe
Which recipes convert, so you know the dishes your product belongs in.
By product
Shop clicks and cart adds per SKU, alongside your creator campaigns.
Questions
Common questions about Sponsored Ingredients.
Yes. Sponsored Ingredients puts your product inside shoppable recipes from Jupiter's food creators, so when their audiences shop a recipe on Instacart, your product is the one that goes in the cart. Book a demo and we'll map it to your products and categories.
See where your product fits.
Book a demo and we'll walk your category benchmarks, show live attribution on both purchase paths, and map your first creator campaign or Sponsored Ingredients placement to your brand and your retailers.
No setup fees·Dedicated account manager and ops team·Built only for food and beverage